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June 10, 2026

Figma Charged the Price of Silence

Figma Make's Plan Mode embeds the question that used to go unasked before generating prototypes: what problem does this solve. AI amplifies what already exists.

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In a presentation, the designer shows a twelve-screen prototype, built in twenty minutes with Figma Make. The PM asks: "what problem does this solve?" Silence.

On June 3rd, Figma launched Plan Mode: before generating anything, Make stops, asks questions about the project, and waits for you to approve an editable plan. It uses more credits than the default mode and runs slower, but delivers a better result.

Figma built into the automation the question that Figma itself had helped a lot of people skip. The tool that popularized design at the speed of thought reached the same conclusion Pirelli did in 1994, "Power is nothing without control," and decided to make it visible, even if only as an opt-in.

AI amplifies what already exists. If the process starts without planning, Make generates ten versions of the wrong problem in minutes. Speed scales the error, not the solution. Figma understood this before a lot of product teams that still measure performance by the volume of screens generated.

Plan Mode is not a technical fix, nor a brake. It simply acknowledges that the critical variable was never execution.

Thirty years after Pirelli, the same conclusion. Only this time it ships built into the product.


Sources: Figma Release Notes · Figma Help Center